The Lean Founder's GTM Playbook

5 Mistakes That Kill Early-Stage Growth
(and How to Avoid Them Early)

A 5-day email course breaking down how to reach and convert your ideal clients predictably.

Here's What's Inside The Course

Day 1: How to Start: A Proper GTM Strategy

  • Why many sales motions fail before they have even started.

  • How to create a GTM motion that actually works.

Day 2: How to Find The Best Leads for Your Business

  • Why most business owners can't reach their ideal clients.

  • How to niche down and reach only best-fit prospects.

Day 3: Compelling Offers That Makes People Act

  • Why most messaging falls flat and don't resonate with your buyer.

  • How to create effective offers which make your prospects act.

Day 4: How to Effectively Scale Your GTM

  • Why most founders are stuck with manual sales processes.

  • How you can turn your GTM strategy into a scalable system.

Day 5: How to Follow Up To Convert Your Leads

  • Why most business owners struggle to convert their leads.

  • How you can master the art of following up effectively without being annoying.

From Jasper Vanuytrecht, creator of the Founder's GTM 💬 newsletter, where +1,000 business owners get actionable GTM advice to grow lean and predictably. Jasper:

  • Works with founders in B2B services, and tech startups who need a steady flow of clients without wasting money on agencies or sales commissions.

  • Builds GTM motions that focus on real business problems instead of 'buyer personas' , making sure founders target companies that actually need their solution.

  • Deploys outbound systems saving founders hours of manual research while filling their pipeline with high-fit leads.

Here's What People Say About These Strategies

Ready to Build Your Own GTM System?

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